Speaker at TEDxLondonBusinessSchool 2022

Julian Birkinshaw

"Leading Fast and Slow – Lessons for Building Resilience in a Fast-Changing World"

Julian Birkinshaw is Professor at London Business School. Read his thoughts:

“Our attention is drawn to the narrative of technological change, fast-growing digital firms etc, and we often lose sight of what’s really happening. Talk about the strategies firms have used to adapt to potentially-disruptive new technologies, emphasizing that the most successful firms double down on their existing strengths rather than acting quickly to respond to whatever new technology is coming along. What should we do as leaders of others, as we chart a way forward through a fast-changing and uncertain landscape?”

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